• 20 March 2009

SEO Background

I am are tired of answering the question why should I believe you can get my site ranked your site is hardly noticeable. The truth is your absolutely right. My question is what does your mechanic drive, a brand new car or an old beater that needs to be worked on every couple of days? What about the roofer does his roof leak, or the carpenter is his deck finished? The answer is probably the same… working people never have time to for their own projects the mechanics car always needs fixed, the roofer is always fixing his roof, and the carpenter is never done with the deck. What does this have to do with the SEO proof? Simple for the past 10 years I have been working SEO and at first it wasn’t called SEO, I just built a better uglier page.
I really never had a website, I have stayed busy based on word of mouth, I am always building, optimizing, or otherwise working on someone else’s project. I am at a place that I either need to build a large forum and answer all the the questions asked of me which I will not do, or I can build this site and prove to you that the techniques that I teach you step by step work. When I make suggestions about your site follow them to increase traffic ignore them and you will not grow as fast.
I do not reveal my clients, so let this site be your proof. When you look up a keyword and I say it ranks at a certain places. I will show you actual ranking reports. There will be screen shots and SEO strategies revealed, taught, and completely explained. I am not looking to grow my business, only to give confidence to those who use our services. Todays date is 20 March 2009, this site has been up for about a year, and I have not changed anything on the home page since then. This is the shape most sites are in and from here is where we start our SEO journey.

SEO Starting Point

SEO Site Survey

The first step is to do an SEO Site Survey which tells our team all about your site. We do not need anything from you except a list of keywords you think your trying to market and a list of competitors both online and hard locations. We simply run reports and research your site to find all the issues that impact your site both good and bad. We always recommend PPC advertising but that is up to you on how fast you want to grow. SEO is a slower process but once properly aimed and focused you will see results in your niche and continually grow from there.

Keyword Research

We have compiled a list of keywords that we are going to pursue. We are not taking on the really big ones such as SEO, Marketing, or Search Engine Marketing. We are going for a different twist. The goal is to grow in a narrow market, then expand to the next related market. We are only focusing on 35 terms. We only expect to see rankings on these terms in the next 60 days, realistically 10% to 20% to rank with no real tool but linking, and a blog.

27 March 2008

I am running a keyword report and choose to address a few additional keywords.

  • The SEO Proof
  • black hat SEO
  • white hat SEO

The SEO Proof is my own buzzword that I am going to market. Right now it is an unmarketed term and is my marketing stratgy.