White Hat SEO

  • Stable Proven SEO Techniques
  • Slower Gain in the Search Engines
  • Easy to Understand
  • Measureable
  • Stress Free When Done Correctly
  • Increase ROI

Black Hat SEO

  • Some Techniques Untried
  • Great Chance of Being Banned in a Search Engine
  • Stressful
  • Illegal in some aspects
  • Fast Web Rank Gain
  • Too Risky For Most Sites
  • Lower ROI

What you need to remeber is that Black Hat sometiems is looked upon as cheating, and we all know what happens to cheaters in Vegas.  The same thing will happen to your site in Google is it really worth the risk?